Mr. Phuong Hoang is the Former Country Head of AB InBev Vietnam and serves as a member of the Management Committee of BU India and Southeast Asia. Before being named GM in January 2021, Phuong was the AB InBev Vietnam's Commercial Director and was responsible for all the company's nationwide sales and operations, including end-to-end management of the commercial strategies, resources, and activities for driving the profitable growth. Prior to joining AB InBev Vietnam, Phuong worked at Asia Pacific Brewery as the Senior Brand Manager for Heineken and at Tien Phong Bank as the lead of Marketing and PR department.